Have you ever bought a sweater that looked like a perfect navy blue in the store, only to realize it was actually deep charcoal once you got it home? Now, imagine that same surprise—but across 1,000 square feet of your living room.
At Simply Floors, we’ve seen it happen too often: a homeowner spends hours in a big-box warehouse in Arvada or Aurora, picks a "warm honey" oak, and is heartbroken when it looks "sickly yellow" once it’s installed. The culprit isn't the floor; it’s the lighting.
As a family-owned business serving the Denver metro area, we pioneered our shop-at-home model because we believe your home is the only place you should ever make a flooring decision. Here’s why seeing samples in your own space is a total game changer.
The Importance of Flooring Samples
1. The Myth of "Showroom Lighting"
Most retail showrooms use high-intensity fluorescent or cool LED shop lights. these are designed to make products look bright and crisp, but they bear zero resemblance to the atmosphere of a cozy home in Golden or a sun-drenched kitchen in Parker.
The Warehouse Effect: Warehouse lights have a high "color temperature" that can neutralize warm tones or make cool tones look blue.
The Home Reality: Your home uses a mix of warm incandescent bulbs, soft LEDs, and—most importantly—natural Colorado sunlight. These light sources bring out the true character (and the hidden undertones) of a wood or LVP.
2. North vs. South: The Direction of Your Windows
Did you know the direction your windows face completely changes how your floor looks?
North-Facing Rooms: These get a cool, bluish light. A gray-toned floor that looked "modern" in a store might feel "cold" and "sterile" in a north-facing room.
South-Facing Rooms: These are bathed in intense, warm light. A floor with red or orange undertones might look much more "fiery" than you intended during a sunny Denver afternoon.
By bringing our samples to your doorstep in Centennial or Wheat Ridge, you can move them from room to room to see how the color shifts as the sun moves across the sky.
3. Coordinating with Your "Fixed Elements"
Your flooring doesn't exist in a vacuum. It has to play nice with the elements you aren't changing:
Your Cabinetry: Holding a sample directly against your kitchen island is the only way to ensure the wood grains don't clash.
Your Furniture: Does that "weathered oak" look good next to your favorite leather sofa?
Your Paint: Wall color and flooring are a partnership. Seeing them together prevents a costly design mismatch.
The Simply Floors Advantage: Convenience Meets Confidence
We traded the overhead of "mega-showrooms" to put that value back into your pocket and your experience. When we bring our curated selection to you, you aren't just saving a trip across the Denver traffic—you’re gaining the confidence that comes from "living" with the sample before you commit.
We encourage our clients to lay the samples on the floor, walk on them, and look at them at 8:00 AM, noon, and 7:00 PM. That is the only way to ensure you'll love your floors for the next twenty years.
Visit Simply Floors or Shop Online & Get Your Sample Today!
Your home is your sanctuary, and every choice you make should contribute to its peace and beauty. By choosing to "shop at home," you’re taking the guesswork out of the equation. You get to see the textures, feel the finishes, and—most importantly—see the true colors exactly where they will live.
At Simply Floors, we make the process simple, transparent, and educational. Whether you ultimately visit us at one of our local showrooms or have us bring the store to your door, our goal is to help you create a space you're proud of.
Our Showrooms: Arvada, CO, Centennial, CO, Aurora, CO or shop at home today!
Our Service Areas Include: Wheat Ridge, Centennial, Denver, Arvada, Aurora, Golden, and Parker, CO
Frequently Asked Questions
Q: Does your shop-at-home service cost extra?
Not at all! It is a core part of our mission to provide a stress-free experience. We offer free in-home consultations and measurements throughout our service areas, from Arvada to Parker.
Q: How many samples do you bring?
We bring a curated selection based on your initial preferences. Whether you’re looking for waterproof LVP, classic hardwood, or cozy carpet, we’ll have plenty of options for you to compare.
Q: Can I still come to a showroom if I want to see more?
Absolutely! We have locations in Arvada, Centennial, and Aurora. Many of our clients like to browse in-store first and then have us bring their "top three" favorites to their home for the final decision.
About Simply Floors
Expert Flooring, Brought Right to Your Denver Doorstep—Or Visit Us In-Store!
At Simply Floors, we’ve reimagined the flooring experience. As a woman-owned, family-operated business serving the Colorado Front Range, we offer the best of both worlds. You can visit our convenient locations in Arvada, Centennial, and Aurora to explore our curated collections, or take advantage of our signature shop-at-home model.
Owners Buddy and Karyn Mitchell founded Simply Floors on a promise: to enthusiastically exceed expectations. From our friendly office staff in Wheat Ridge to our thoroughly screened installation teams across Golden and Denver, we are more than just contractors—we are your local flooring experts.
